"Ek Sur"
(One Tune) (languages of India), or "Mile Sur Mera
Tumhara" as it is better known, is an Indian song and accompanying video promoting
national integration and unity in diversity. The concept for Mile Sur was developed in 1988 by Lok Seva Sanchar Parishad and promoted by Doordarshan (then India's sole TV broadcaster) and
India's
Ministry of Information. The song was composed by Ashok Patki,
co-composed & arranged by Louis Banks,
with lyrics by Piyush Pandey(then
an Account Manager and presently the Executive Chairman and Creative Head of Ogilvy and Mather,
India). The project was conceived and directed by Suresh Mullick (then all
India Creative Director, Ogilvy & Mather) and recorded by people from all
walks of life, including a supergroup of Indian celebrities—musicians, sports
persons, movie stars, etc. The national integration video was intended to instill a sense
of pride and promote unity amongst Indians, highlighting India's different
linguistic communities and societies—India's unity in diversity, so to speak.
Mile Sur was telecast for the first time on Independence Day 1988, after the telecast of the Prime
Minister’s speech from the ramparts of the Red Fort. It
quickly captivated India, gaining and maintaining near-anthem status ever
since.
Hindi, Telugu, Gujarati, Urdu, Punjabi, Sindhi, Kashmiri, Tamil, Kannada, Malayalam, Bengali, Oriya, Assamese and Marathi.
(Among the languages present, then in 1988, in the Eighth Schedule of the Constitution
of India). Are language used.
This
list is partial list and not in order of appearance. Amitabh Bachchan, Raj Kapoor, Mithun Chakraborty, Kamal Hassan, Tanvir
Ashai, K. R. Vijaya, Revathi, Jeetendra, Waheeda Rehman,Hema Malini, Tanuja, Sharmila Tagore, Shabana Azmi, Deepa Sahi, Om-Puri, Dina Pathak, Meenakshi Seshadri (Actors: Film and T.V.) Mallika Sarabhai (Dancer) Mario Miranda (Cartoonist)Mrinal Sen (Filmmaker) Sunil Gangopadhyay, Annadashankar Ray (Authors) Bhimsen Joshi, M
Balamuralikrishna, Lata Mangeshkar, Shubangi
Bose, Suchitra Mitra (Singers) Narendra Hirwani, S
Venkataraghavan, Prakash Padukone, Ramanathan Krishnan, Arun Lal, P. K. Banerjee, Chuni Goswami, Syed Kirmani, Leslie Claudius, Gurbux Singh (Sportsmen), N. C.
Karunya, Pratap Pothan,
and AV Ramanan.

No comments:
Post a Comment