Electronic publishing (also referred to as ePublishing or digital publishing) includes the digital publication of e-books, EPUBs, digital magazines (also sometimes known as electronic articles), and the development of digital libraries and catalogues.
Electronic publishing has become common in scientific publishing where it
has been argued that peer-reviewed scientific journals are in
the process of being replaced by electronic publishing. It is also becoming
common to distribute books, magazines, and newspapers to consumers through tablet reading devices, a market that is growing by millions
each year, generated by online vendors such as Apple's iTunes
bookstore, Amazon's bookstore for Kindle, and books in the Google Play Bookstore.
Market research suggests that half of all magazine and newspaper circulation
will be via digital delivery by the end of 2015 and that
half of all reading in the United States will be done without paper by 2015. Although
distribution via the Internet (also known as online
publishing or web publishing when in
the form of a website) is nowadays strongly associated
with electronic publishing, there are many non network electronic publications
such as Encyclopaedias on CD and
DVD, as well as technical and reference publications relied on by
mobile users and others without reliable and high speed access to a network.
Electronic publishing is also being used in the field of test-preparation in
developed as well as in developing economies for student education (thus partly
replacing conventional books) - for it enables content and analytics combined -
for the benefit of students. The use of electronic publishing for textbooks may
become more prevalent with iBooks from Apple Inc. and Apple's negotiation with the three largest
textbook suppliers in the U.S. Electronic publishing is increasingly popular in
works of fiction as well as with scientific articles. Electronic publishers are
able to provide quick gratification for late-night readers, books that
customers might not be able to find in standard book retailers (erotica is
especially popular in eBook format), and books by new authors that
would be unlikely to be profitable for traditional publishers. While the term
"electronic publishing" is primarily used today to refer to the
current offerings of online and web-based publishers, the term has a history of
being used to describe the development of new forms of production,
distribution, and user interaction in regard to computer-based production of
text and other interactive media. The electronic publishing process follows a
traditional publishing process but differs from traditional
publishing in two ways: 1) it does not include using an offset printing press to print the final product and
2) it avoids the distribution of a physical product. Because the content is
electronic, it may be distributed over the Internet and through electronic
bookstores. The consumer may read the published content on a website, in an application
on a tablet device, or in a PDF on a computer. In some cases the
reader may print the content using a consumer-grade ink-jet or laser printer or
via a print on demand system.Distributing content
electronically as apps has become popular due to the rapid consumer adoption of
smart phones and tablets. At first, native apps for each mobile platform were
required to reach all audiences, but in an effort toward universal device
compatibility, attention has turned to using HTML5 to create web apps that can run on any browser.The
benefit of electronic publishing comes from using three attributes of digital
technology: XML tags to define content, style sheets to define the look of content, and metadata to describe the content for search
engines. With the use of tags, style sheets, and metadata, this enables re-flowable content that adapts to various reading devices
or delivery methods.Because electronic publishing often requires text mark-up
to develop online delivery methods, the traditional roles of typesetters and
book designers have changed. Designers must know more about mark-up languages,
the variety of reading devices available, and the ways in which consumers read.
However, new design software is becoming available for designers to publish
content in this standard without needing to know programming, such as Adobe Systems' Digital Publishing
Suite and Apple's iBooks Author.
The most common file format is .epub, used in many e-book formats, which is a free and open
standard available in many publishing programs. Another common format is .folio, which is used by the Adobe Digital
Publishing Suite to create content for Apple's iPad tablets and apps. After an
article is submitted to a journal for consideration, there can be a delay
ranging from several months to more than two years before it is published in a journal,
rendering journals a less than ideal format for disseminating current research.
In some fields such as astronomy and some parts of physics,
the role of the journal in disseminating the latest research has largely been
replaced by preprint repositories such as arXiv.org.
However, scholarly journals still play an important role in quality control and
establishing scientific credit. In many instances, the electronic materials
uploaded to preprint repositories are still intended for eventual publication
in a peer-reviewed journal.There is statistical evidence that electronic
publishing provides wider dissemination. A
number of journals have, while retaining their peer review process, established
electronic versions or even moved entirely to electronic publication.Copyright
laws are currently tailored to printed books. Electronic publishing brings up
new questions in relation to copyright. ePublishing may be more collaborative,
often involving more than one author, and more accessible, since it is
published online. This opens up more doors for plagiarism or theft. Some
publishers are trying to change this. For example, HarperCollins limited the
number of uses that one of its ebooks can be lent in a public library. Others, such as Penguin, are
attempting to incorporate the elements of the eBook into their publications
instead.

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